ACHMAD RIDHA. The Fandom Pressure Effect: How Social Proof, FOMO and Limited Edition Messages Drive Impulsive Buying. Jurnal Manajemen dan Kewirausahaan (JUMAWA), [S. l.], v. 2, n. 4, p. 225–238, 2025. DOI: 10.59971/jumawa.v2i4.397. Disponível em: https://abadiinstitute.org/index.php/JUMAWA/article/view/397. Acesso em: 21 jun. 2026.